Campaigns
Beyond Bifurcated Organizing
Dizzy Zaba
"After interviewing and surveying more than a hundred organizers at various base-building organizations, I argue that digital organizing is closer to field organizing than it is to digital communications. If we are to tap into the most effective organizing, we need to rethink and collapse the distinction between the power building work we do 'online' and 'offline.'"
Content
MeidasTouch Pops on Podcast Charts as Progressives Search for Answers
New York Times
"Today, MeidasTouch has 12 full-time employees and 30 regular contributors, including the former Trump lawyer Michael Cohen, and 4.3 million subscribers on YouTube. When it comes to setting the agenda for Democratic discourse, Mr. Meiselas said, 'I think digital is far more significant and important than TV now.'"
Fundraising
Are There New Donors To Be Found?
Center for Campaign Innovation
"The data reveals a crucial insight: prospective donors are being reached by campaigns, but they actively choose not to give. From another perspective, 52% of voters who report being directly solicited for donations do not contribute to campaigns."
ActBlue Scraps Meeting With Practitioners Amid Turmoil
Campaigns & Elections
"Nelson, the CEO of the ad platform Civic Shout, said that his group proposed rescheduling the meeting 'sometime in the next 30 days,' but ActBlue declined to do so."
Technology
Texting changes are coming (again)
M+R
"10DLC isn’t new, but enforcement has ramped up over the past year to reduce spam, improve deliverability, and create a more trustworthy messaging ecosystem. Mobile carriers continue refining their vetting processes, and compliance expectations have grown more detailed."
Progressive Incubator Looks to 'De-Risk' New Tech for Campaigns
Campaigns & Elections
"Enter the Higher Ground Institute, a nonprofit initiative launched by HGL and Cooperative Impact Lab in January. The idea behind the institute is to be an incubator for innovation and experimentation that can ease the path for campaigns and organizations to adopt new political tech."
White House
Inside the White House’s new media strategy to promote Trump as ‘KING’
Washington Post
"The effort was part of a new administration strategy to transform the traditional White House press shop into a rapid-response influencer operation, disseminating messages directly to Americans through the memes, TikToks and podcasts where millions now get their news."
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