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Marketing
Stand Out In The Inbox With Apple Business Connect
Marketers can now include their logo alongside their emails in Apple’s Mail app via the Apple Business Connect program.
Content Marketing
How To Be An Effective Podcast Guest
Podcast interviews are different than traditional media interviews and being an effective guest requires a different approach.
Content Marketing
4 Reasons Your Campaign Needs A YouTube Strategy
Political campaigns must view YouTube as more than just a video-sharing site.
Cybersecurity
Are You the Weak Link?
Political consultants and vendors are frequent targets that bad actors use to breach campaigns online.
Design
7 Advanced Canva Features Every Campaigner Should Use
Canva is probably already in your toolbox but these advanced features can take you to the next level.
Content Marketing
Platform Spotlight: Substack
Substack has become a home for political writers across the spectrum.
Content Marketing
How To Adopt A New Media Mindset
The new media mindset centers on two-way relationships with your audience rather than one-way broadcasting.
Email Marketing
Why Every Second Counts in Campaign Emails
Data shows subscribers spend about 9 seconds reading marketing emails – about as long as a NASCAR pit stop.
Email Marketing
Email Metrics That Matter
Focus on the numbers that connect directly to your campaign goals
Content Marketing
How To Find A Podcast For Your Candidate To Join
Podcasts offer a unique opportunity to engage with audiences in a deep and personal way, making them an essential tool for political campaigns.
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