Keys to a Successful Campaign Microsite Strategy
There's more to making this tactic work for you than just building a website.
2 min read
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Should You Build Your Own Campaign Website?
Here are some important considerations when deciding whether you should use a website builder like Squarespace or Wix rather than hiring a professional to build your website.
2 min read
The Formula for Effective Online Content
Create and distribute content that is valuable, relevant, and consistent to a clearly defined audience to drive action.
2 min read
How To Instantly Improve Your Campaign's Email Deliverability
There aren't many silver bullets in online campaigning, but following a few simple steps to authenticate the marketing emails you send will protect your supporters and improve your emails delivery in their inboxes.
2 min read
Respecting Your Voters' Data and Privacy
The good news is that not only will following these security best practices protect your supporters, they will improve your online campaign as well.
2 min read
Early Online Mistakes Candidates Cannot Afford to Make
Running for political office is hard work from start to finish, but unfortunately, there are many mistakes a candidate can make online before they even launch their campaign that will be difficult to correct as time goes on.
3 min read