Google Says Cookies Are Back On The Menu
Uncovering the post to policy pipeline
2 min read
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Navigating Complex Media Buys
"You need precision for specific campaigns for specific reasons, and you need more reach and more overlap for other types of campaigns."
A Simple Playbook For Campaign Content Creation
The goal isn't perfect content but a steady drumbeat of communication that builds your message over time.
2 min read
Stand Out In The Inbox With Apple Business Connect
Marketers can now include their logo alongside their emails in Apple's Mail app via the Apple Business Connect program.
1 min read
Spicy GOTV Texts
House Committees release ActBlue report, TikTok ban delayed (again)
3 min read
How Capitol Hill Staff Get News
"You cannot understand electoral politics in this country without understanding the business of politics. And the same is true of Capitol Hill."
How To Be An Effective Podcast Guest
Podcast interviews are different than traditional media interviews and being an effective guest requires a different approach.
2 min read
The Danger of Fear-Based AI Regulation
ActBlue is 'Too Big to Fail', inside Dems' influencer strategy
2 min read
4 Reasons Your Campaign Needs A YouTube Strategy
Political campaigns must view YouTube as more than just a video-sharing site.
2 min read
Out Of Cycle Dems Hog Fundraising
Conservative accounts dominate X, Dems Digital Dilemma
2 min read
How Campaigns Can Actually Use AI
"If you really need to get a campaign or an ad out on a super local level and you're running for city council that previously wasn't available to you. And so that's what AI is enabling."
Are You the Weak Link?
Political consultants and vendors are frequent targets that bad actors use to breach campaigns online.
2 min read