The ROI of Political Design Shane Helm
"We're always designing for the voter, right? It's about getting the response from the voter."
1 min read
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Avoid Expensive (and Embarrassing) Mistakes With This Facebook Ads Checklist
The Facebook ads algorithm is ruthlessly efficient at spending your budget exactly as you instruct it.
2 min read
Zohran Mamdani-mania
Substack's political boom, two AI futures
1 min read
What Campaigners Need to Know About iPhone's New Call & Text Filtering
Call Screening and the Unknown Senders text filter place automated barriers between unfamiliar numbers and the user.
3 min read
Streaming & Social Reach Historic Milestones
New IOS means major disruptions, GOP trust fewer news sources
2 min read
How Corporate America Learned to Navigate Trump 2.0
"I've had more CEOs and clients go to the White House in the last 6 months than I had in the previous 6 years."
1 min read
Google Postmaster Tools for Campaigners
Google Postmaster Tools is a free service thats like a report card for the health of your email marketing.
2 min read
Dems Launch 2028 Podcast Primary
UGC to overtake traditional media, CTV spending doubles
2 min read
How Campaigns Can Use Substack To Reach Engaged Voters
Substack's audience, analytics, and built-in distribution features make it a compelling venue for any campaign willing to invest in thoughtful, long-form content.
3 min read
POTUS' Posting
Digital genealogy, 2024 ads report
2 min read
Influencer Marketing in Political Campaigns
"It could be a teacher, a veteran, a small business owner, a mom. Influencers are huge out there in this space right now."
1 min read
How To Use AI To Generate Stock Photos
Save on expensive stock photos, and ensure your content is optimized for sharing online.
2 min read