6 Online Commitment Devices to Drive Action for Your Campaign
A commitment device is any method of tying personal behavior to a consequence.
A commitment device is any method of tying personal behavior to a consequence.
Teams are at their most effective when there exists as little confusion as possible, and communication and collaboration are the two most effective antidotes.
One of the best tools a digital campaigner has in their toolbox is the UTM code, which is a widely used method for encoding URLs.
If you know yourself but not the enemy, for every victory gained you will also suffer a defeat.
While your campaign wont have the resources of a billionaire, there are some takeaways for everyone from the Bloomberg campaign.
Unlike a website or social media post you can edit later, emails cant be unsent. You have to get them right the first time.
Understanding how to manage technology is now a critical skill for any campaigner.
Whether you realize it or not, algorithms affect your campaigns success online. But the good news is you dont have to understand the complicated details behind them to succeed.
By following these tips to practice good email list hygiene, your campaign will escape the spam folder, reach the inbox, and raise more money online.
Blasting your list only makes your email marketing less effective so use active screening to improve deliverability and your online fundraising.
An effective social media strategy is key to building a winning online campaign. To be effective you need to pair authentic social engagement with a robust, consistent programming schedule.
Theres more to making this tactic work for you than just building a website.