Time for the Political World to Play Catch-Up
Unless you think the most sophisticated commercial advertisers in the world are wrong, the political industry has to ask: What are we doing?
3 min read
Guest Contributor
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How To Reach Un-Textable Voters
If a campaign is only sending text messages, theyre missing out on intentionally communicating with people who are significantly more likely to vote.
3 min read
Donation Page Dos And Don'ts
The donation page itself is as important as your list building ads and email copy. Dont fumble the touchdown at the goal line by treating the landing page as an afterthought.
3 min read