Our guest today is Stephen Aaron, founder of Perspective Strategies. He is also the founder of a voter turnout initiative in 2024 called Vote4America that worked to activate social media influencers and podcasters.
In this episode we dig into the mechanics and strategy of working with social media influencers with an eye towards how everyone - not just presidential candidates - can incorporate this into their campaigns.
- How This Conservative Influencer Network Helped Reshape Political Campaigning As We Know It (TheFederalist.com)
- The New Kennedy-Nixon Moment: Why Politicians Must Master Podcasts to Win (DailySignal.com)