
Start Your New Year Off Right With These Digital Campaign Resolutions
Because your digital campaign is always on, its easy to forget to take care of it.
Because your digital campaign is always on, its easy to forget to take care of it.
Your supporters are in a giving mood at the end of the year and its an important fundraising time for grassroots donations.
With some customization you can tip the scales in your favor to earn even more conversions.
Because the results page is calculated programmatically, theres no human editor to appeal to and Google wont remove a site.
Even if the goals you set are obvious to you, they must be shared with the entire team. If you dont set your campaigns priorities, that means staff and vendors will set their own and they might be wrong.
The changes affect all advertisers, not just those approved for political advertising.
You can follow this framework as closely or as loosely as you want, but your campaign will benefit from the focus of even just going through this as an exercise.
Dont get scared away by the jargon surrounding your campaign website. If you dont understand a term or strategy, ask questions!
Its easier than ever to record, host, and share your own podcast. For campaigns that want to get started with podcasting, the key is to establish a clear theme, adhere to a format, and follow a clear schedule.
Instead of only relying on viral distribution from social media and news media, campaigns should also use their email lists to promote videos.
these budgets seem out of reach to you, dont worry. Start where you can. The most important thing is that you start.
In digital campaigning, as with real estate, its all about location, location, location.