Embracing An Election Month, Not Day Mindset
In some cases, voters will start casting ballots as early as September.
2 min read
GOTV
Page 1 of 1
Your Digital Get Out The Vote Playbook
The closer a campaign gets to Election Day, the fewer levers they have to pull as TV advertising and mail become locked in, making digital a valuable channel for additional, last minute resources.
2 min read
5 Voting Details To Share With Supporters Online
Remember that the goal of your digital campaign is the same as your campaign to get the most votes. Not the most likes, shares, or followers.
2 min read
Last Minute Spending For Your Digital Campaign
With TV budgets fully funded, no time to turnaround new mail, and few unhired campaign staff available, options for spending this surplus are limited.
3 min read
Are Your Campaign's Social Media Followers Registered to Vote?
All of your social media marketing efforts this cycle have built to this moment, so make sure your supporters are registered to vote and get to the polls.
2 min read