These tools help you remove the friction, provide accurate and reliable information to supporters, and keep valuable data within the conservative ecosystem.
Your existing supporters – email subscribers, social followers, and donors – are the lowest hanging fruit of GOTV targets. Don’t take them for granted.
The polling place has moved from the community center to the kitchen table.
In some cases, voters will start casting ballots as early as September.
The closer a campaign gets to Election Day, the fewer levers they have to pull as TV advertising and mail become locked in, making digital a valuable channel for additional, last minute resources.
Remember that the goal of your digital campaign is the same as your campaign to get the most votes. Not the most likes, shares, or followers.
With TV budgets fully funded, no time to turnaround new mail, and few unhired campaign staff available, options for spending this surplus are limited.
All of your social media marketing efforts this cycle have built to this moment, so make sure your supporters are registered to vote and get to the polls.
