Left Launches ActBlue Competitor
Trump's post-conviction fundraising haul, DigiDems' 2024 plans
2 min read
Uncategorized
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$200 GOTV Stipend For Relational Organizers
Trump's high email volume, more AI
2 min read
Using Email Authentication To Boost Deliverability Seth Blank
"You need to make sure those messages from you to your audience are actually from you."
2024 Donor Numbers
CTV spending to grow by 506%
3 min read
Quitting Facebook Made Voters Pro-Biden
New investments in Data, effects of logo design
3 min read
How The GOP Became The Anti-Tax Party Grover Norquist
"It is a strategic move to allow unknown people running for office for the first time to have a track record."
1 min read
Stacking Content To Beat Media Fragmentation Zack Roday (Ascent Media)
"That's one of the beauties of stacked content is if you employ it, then you are right there on a knife edge, always ready to go and you can seize that moment."
1 min read
Convincing Someone To Run For Senate Jason Thielman (NRSC)
"The next major focus is how do we direct more of these hard dollars to these candidates and campaigns?"
1 min read
Inside A Modern Campaign Ground Game Jon Seaton (Camelback Strategy Group)
"Oftentimes our canvassers are as close to a candidate as any voter will ever get."
1 min read
Everything You Wanted To Know About Voter Files But Were Afraid To Ask
Your voter file is like a guide for your campaign. It tells you where you should be putting your efforts and how to talk to the voters who can help you win.
2 min read
Experimentation Makes TV Ads More Effective David Broockman (UC Berkeley)
"In a world where it's kind of hard to predict what works, but it is the case that some things work better than others, that really kind of underscores the value of doing this kind of experimentation."
How Campaigns Can Tap into the Creator Economy Kurt Luidhardt (Prosper Group)
"Somewhere between 2012 and 2024 data has eaten up creative."
1 min read