If your campaign is giving TikTok a second look now, this post will break down the key features, some best practices, and tips for creating content that resonates on the platform.
Trump's post-conviction fundraising haul, DigiDems' 2024 plans
A well-crafted social media moderation policy sets expectations for your audience, makes room for constructive criticism, and outlines consequences for unacceptable behavior.
Trump's high email volume, more AI
"You need to make sure those messages from you to your audience are actually from you."
CTV spending to grow by 506%
In this post, we'll explore what the Loyalty Loop is, why it matters, and how you can leverage it to create a loyal donor base.
New investments in Data, effects of logo design
"It is a strategic move to allow unknown people running for office for the first time to have a track record."
Campaign events are one of the most powerful tools for building a strong, engaged supporter base. But their impact doesn't end when the last attendee leaves the room.
Paid search advertising on platforms like Google and Bing offer an important lifeline that more campaigners should revisit.
"That's one of the beauties of stacked content is if you employ it, then you are right there on a knife edge, always ready to go and you can seize that moment."
