ActBlue Expands Beyond Donation Processing
Gmail drops anti-WinRed blacklist, Discord is Nepal's parliament
Gmail drops anti-WinRed blacklist, Discord is Nepal's parliament
The goal isn’t to find the most advanced tool on the market—it’s to choose the technology that will actually help your campaign win.
Audio ads underutilized, "edit" culture
The "WinRed Effect" report reveals stunning shifts in donor behavior, from smaller gifts given more frequently to massive growth in down-ballot digital programs.
Supporter-generated content isn’t a gimmick—it’s one of the most effective tools a campaign can deploy.
AdImpact's annual predictions, can AI save polling?
If you don’t have the audience or distribution budget, campaign launch videos may not be effective.
Jaime Harrison's Substack spam, inside AOC's fundraising machine
Political campaigns rely on email and text messaging as their most important channels for reaching donors. But what happens when the platforms that control those inboxes and phones make it harder for your messages to get through?
Real growth happens when you prepare beforehand, engage actively during, and apply what you’ve learned afterward.
Regulations.gov API goes dark, inside Gavin Newsom's trolling
Unless you think the most sophisticated commercial advertisers in the world are wrong, the political industry has to ask: What are we doing?