Two Electorates: Human & AI
Campaigns work to court influencers and AI
1 min read
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What Rural Voters Really Fear About AI
Adrianne Marsh, CEO of Altum Insight and a 25-year Democratic operative, went to rural Nebraska expecting to hear about the economy. Her team came back talking about AI.
1 min read
Why Your Campaign Should Send Email From a Subdomain
Email deliverability is one of the few infrastructure decisions a campaign makes that can quietly cap the performance of every other digital tactic.
2 min read
ActBlue Feels The Heat
New midterm price tags, Ai GOTV
1 min read
Stop Posting Links on Your Campaign's Social Media
Social media's job in your campaign has changed.
2 min read
AI Labeling Of Ads Means Less Trust
Dems trail on AI, Why CTV isn't TV
2 min read
The Science of Persuasion – And Why Most Campaigns Get It Wrong
Josh Bandoch, head of policy at the Illinois Policy Institute joins us to discuss his new book How to Get What You Want: Mastering the Art and Science of Persuasion,
1 min read
Before You Hire a Digital Vendor for Your Campaign
What most campaigns actually need at the early stage is guidance on where to start and the discipline to do the daily work themselves.
4 min read
Frontiers of Campaigning
Embracing the creator candidate & the looming AI disruption
3 min read
Every Email Should Have One Job
Sponsored by Microsoft Most campaign emails ask supporters to do too much. Donate, sign a petition, watch a video, follow us on Instagram, read this news article, share with a
3 min read
ActBlue In More Hot Water
Contact rates continue to slide, AI's moderating effect
2 min read
How To Write Fundraising Emails Donors Actually Want To Read
Sponsored by RumbleUp Every campaign fundraising email sounds the same. There's a deadline — always tonight at midnight. There's a match — always expiring soon. There's
3 min read