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Hear from the pros who make politics happen.
We bring you into conversation with the entrepreneurs, funders, and operatives who drive the business of politics.
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Explainers
The Politics Of Programmatic Advertising [LIVE]
If more and more members of the tech community decide to abandon the political market place, then you're abandoning the entire conversation the country continues to have every single election cycle. Except now it's happening without you."
Entrepreneurs
Building Audiences and Content in the Political Media Industry – Bubba Atkinson (Monarch Media Ventures)
"You can get the center left and the hard right to agree on a lot of things, but you have to present it in a certain way. It can't be combative. And that's how I view a lot of conservative medias, is quite combative."
Explainers
How The Iowa Caucuses Work [LIVE]
"He could get in the day before the caucuses, because we don't print ballots in Iowa. We have blank sheets of paper. You write down your preference, you pass it in."
Entrepreneurs
Using AI To Make Better Informed Citizens – Paul Allen (Citizen Portal)
"I think it's a really good time for Americans to say, let's lean into AI as citizens to hold our representatives accountable and to make sure that what they say they actually do and what they do actually works."
Operatives
Building An Audience With Impact – Michael Duncan (Ruthless Podcast)
"The podcast is a great outlet for a lot of this frustration, right? Now, finally, we have like an opportunity to be part of that conversation."
Explainers
Explainer: Programmatic Digital Advertising For Politics (Jordan Lieberman & Kate Holliday – Powers Interactive)
"It's infuriating because some of the best known biggest publishers are really doing everything they can to discourage political advertising."
Experts
Campaign Branding For 2024 – Hunter Schwarz (Yello)
"You could come out with a logo, the designers are like, oh my gosh. And it just falls flat with voters. You're not designing for designers, you're designing for voters."
Operatives
Breaking Down Presidential Campaigns' Email Strategies – Josh Klemons (Reverbal Communications)
"If you're not writing with short paragraphs, what are we even doing here? Most people are going to read these on their phones. You want to write it so that it's easy to read, easier to skip."
Operatives
Making Campaign Creative Budgets Go Further – Danny Laub (Poolhouse)
"Why don't we take just a teeny little bit off of the placement and make a damn good ad."
Entrepreneurs
Meet The AI Writing Campaign Fundraising Emails – Mike Nellis (Quiller)
"If you are looking at this landscape with all the tech changes that are happening now and that are gonna happen in the next year, five years, et cetera, and you are not thinking about how to totally restructure your process and your company, you are already a dinosaur."
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