Learning to write effective prompts for tools like Google Gemini or ChatGPT is an essential skill for tapping into the power of AI.

Your campaign can’t afford not to take full advantage of the power of text messaging.

The best way to create an effective campaign email newsletter that supporters actually want to read is to follow a proven format.

As more of our interactions with voters move online to platforms like Facebook, it’s important that we make it a pleasant space to be involved in.

Though often overlooked, an effective YouTube video description can significantly enhance your video's reach and engagement.

If you want to raise more money with your online fundraising program, make time to enable these new features in your WinRed accounts. Most of them only take a few minutes to configure and then work all year long.

The goal of syndication is to create once and distribute many times.

new requirements from Google and Yahoo won’t surprise anyone who has already been following email marketing best practices.

A successful political career always comes down to relationships. Your network is your most important asset.

For campaigners, 2024 is going to be a busy year filled with lots of surprises, but keeping these New Year’s Resolutions will serve you well online and off.