Dem vs GOP online ad strategy, an AI bot goes to a debate

Once the freeze is underway, advertisers may not edit any of their ads’ creatives, including text, images, videos or links.

Understanding the fundamentals of political polling is essential for anyone working on a campaign.

AI ad disclaimers backfire, the conservative font choice

Research shows that voters with a detailed plan to vote are 4.1 percentage points more likely to turn out.

This strategy works especially well for single-voter households, where voters are less likely to have made a plan already.

Political ads slip by TikTok, the design trend sweeping campaigns

Staying informed and implementing preventative measures is essential to safeguarding your campaign’s integrity and success.

The study revealed that messages emphasizing partisan identity significantly boosted campaign donations, especially among individuals who had donated before.

AI polling, new GOTV tech