Facebook Advertising Custom Audiences Explained
With free data from your state party, your campaign can create essential custom audiences to reach the right voters with the right message.
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Best Practices
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How (And Why) You Should Re-Engage Inactive Supporters
With email being a crucial channel for supporter outreach, having a re-engagement plan in place is the most efficient way to grow your online fundraising and volunteer efforts.
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13 Social Media Posts Every Campaign Should Do Before Election Day
Now is the time to map out your digital content calendar for the final stretch.
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6 Ways To Run A More Voter-Friendly Campaign
Running a campaign that puts supporters first is a tradeoff in short term gains for long-term success.
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Mark These 6 Digital Campaign Items Off Your List To Start The Fall Election Season
Digital campaigning has the distinct advantage of being nimble, but its not without hurdles that can cause last minute frustration.
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How To Avoid, Recognize And Thwart Phishing Attacks
They're the most common, targeted cyberattacks against campaigns, but also the easiest to avoid and thwart.
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The Ideal Campaign Volunteer Journey From Start To Finish
With a small mindset shift your campaign can tap into the power of volunteers and turn them into a valuable asset that money cant buy.
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How To Rehabilitate Your Campaign Email List After Primary Season
Your campaigns email marketing performance rises and falls on the health of your list. After a primary is the perfect time to rehabilitate your list with these strategies.
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Changes Coming To Social Media? 5 Reasons Not To Panic
Social media platform changes come and go, but the fundamentals of digital campaigning are the same. Dont panic and stick to the plan.
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Donation Page Dos And Donts
The donation page itself is as important as your list building ads and email copy. Dont fumble the touchdown at the goal line by treating the landing page as an afterthought.
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The 5 Questions You Should Ask About Your Online Fundraising Program
Understanding your online fundraising program takes asking the right questions that cut through the noise and jargon to what really counts.
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5 Benefits Of Using A CRM For Your Political Campaign
More important than the software you decide to use for your campaigns CRM is actually committing to using a CRM.
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