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Social Media
5 Social Media Trends To Connect With Constituents During Legislative Sessions
Pick two or three of these formats that feel natural to you and fit your schedule.
by
Eric Wilson
Cybersecurity
Passkeys Make Campaign Cybersecurity Easier For Everyone
Passkeys replace passwords entirely, offering both better protection and an easier way to keep your campaign accounts secure.
by
Eric Wilson
Management
How Can PKM Help Campaign Professionals?
While the concept might sound abstract, PKM offers practical ways to handle the daily flood of campaign information.
by
Eric Wilson
Management
An Introduction to Personal Knowledge Management for Campaigners
Create a personalized structure that makes your knowledge easier to access and apply.
by
Eric Wilson
Advice
Tips For Finding Your Next Job In Politics
Stay calm, grow your network, and be patient enough to make the right choice.
by
Eric Wilson
Websites
Campaign Website Design Trends From 2024’s Most Competitive Races
by
Eric Wilson
Management
Digital Campaign Wrap Up Checklist [2024]
by
Eric Wilson
GOTV
How To Build An Election Day FAQ Page
Ensure your campaign website is a trusted source for voting information.
by
Eric Wilson
Advertising
Everything You Need To Know About Facebook’s Political Ad Freeze [2024]
Once the freeze is underway, advertisers may not edit any of their ads’ creatives, including text, images, videos or links.
by
Eric Wilson
Data
How To Read A Poll
Understanding the fundamentals of political polling is essential for anyone working on a campaign.
by
Eric Wilson
GOTV
Creating Voting Plans That Drive Turnout
Research shows that voters with a detailed plan to vote are 4.1 percentage points more likely to turn out.
by
Eric Wilson
Cybersecurity
4 Common Campaign Cybersecurity Threats and How to Combat Them
Staying informed and implementing preventative measures is essential to safeguarding your campaign’s integrity and success.
by
Eric Wilson
Marketing
Your 6-point Digital Campaign Checkup For GOTV Season
After months of anticipation, it’s easy to overlook the technical aspects of your digital campaign.
by
Eric Wilson
GOTV
How To Get Out The Vote With VotePro
A new platform from the RNC offers best-in-class GOTV tools.
by
Eric Wilson
GOTV
Embracing An Election Month, Not Day Mindset
In some cases, voters will start casting ballots as early as September.
by
Eric Wilson
Advice
Essential Gear For The Campaign Trail
A rundown of must-have gear for campaigning on the move.
by
Eric Wilson
Management
9 Slack Features You Should Use To Run A More Coordinated Campaign
Whether you’re new to the platform or have been using it for years, these tips will take your campaign communication to the next level.
by
Eric Wilson
Email Marketing
9 Tips To Ensure Your Campaign Reaches Gmail Users
Google recently shared updated guidance about their policies around email marketing.
by
Eric Wilson
Marketing
6 YouTube Stats Campaigners Need To Know [2024]
You may not realize how crucial the video platform is for reaching voters – especially on their TVs.
by
Eric Wilson
Advertising
Keep Tabs On Your Competition With Political Ad Libraries
While initially designed for public oversight, these libraries have become valuable tools for competitive research.
by
Eric Wilson
Technology
These Two Games Will Teach You AI Prompting Skills
The best way to build your prompting skills is with practice and there are two games that can help you on your journey.
by
Eric Wilson
Social Media
Most Campaigners Make These 6 Social Media Photo Mistakes
We’ve all been guilty of making these photo mistakes, but being aware of them is the first step to improving.
by
Eric Wilson
Strategy
Summer Reading List For Digital Campaigners
While the tactics, tools, and strategies behind campaigning are always changing, these books offer broader frameworks to shape the messages and approach you can take to campaigning.
by
Eric Wilson
Technology
7 Digital Marketing Tasks AI Can Handle For Your Campaign
From SEO optimization to data analysis and donation page improvements, AI can help you work smarter and more efficiently.
by
Eric Wilson
Social Media
TikTok Basics For Political Campaigners
If your campaign is giving TikTok a second look now, this post will break down the key features, some best practices, and tips for creating content that resonates on the platform.
by
Eric Wilson
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