How To Survive Crises In Business And Politics Wesley Donehue (Push Digital)
"When the cancel culture mob comes for you, they don't want you to just lose your job temporarily. They want to make sure you are destroyed for life."
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The 5 Questions You Should Ask About Your Online Fundraising Program
Understanding your online fundraising program takes asking the right questions that cut through the noise and jargon to what really counts.
2 min read
5 Benefits Of Using A CRM For Your Political Campaign
More important than the software you decide to use for your campaigns CRM is actually committing to using a CRM.
2 min read
What It Takes To Build A Winning Campaign Website Ryan Rodgers
"People are visual. You have to pierce the heart, then move the mind. To do that it's emotion based."
How Your Campaign Can Engage Supporters Online With The Creator Economy Playbook
ild, grow, and monetize audiences for creators. By building a community, these entrepreneurs drive supporters to action like paying for content or merchandise.
2 min read
6 Tips For Addressing Your Campaigns Negative Social Media Comments
Social media is mission-critical for campaigns and in order to use it effectively, you must engage with comments the good, the bad, and the ugly.
3 min read
6 A/B Tests To Optimize Your Digital Campaign
Running simple, focused A/B tests is a critical tool for boosting your digital campaigns performance and maximizing your paid media investments.
3 min read
4 Free Digital Cybersecurity Tools That Also Help Your Campaign
Thanks to a unique allowance made possible by the Federal Elections Commission (FEC), federal candidates are eligible to receive free digital security software and services through Defending Digital Campaigns (DDC).
3 min read
5 Copywriting Tips To Get Campaign Supporters To Take Action
How you say something for your campaign matters as much as probably more than what you say.
2 min read
How To Run A Data-Driven Super PAC Luke Thompson (Cerberus Strategies)
"We had a more comprehensive picture of the Ohio primary electorate than any other campaign in the state in history."
Short Code Texting Versus Peer-to-Peer Texting Why Campaigns Need Both
Campaigns work with a platform like Tatango to secure their six digit short code from phone companies and manage the opt-in process, both of which are required to send at high volume and lower cost.
3 min read
5 Tactics To Improve Your Campaigns Facebook Advertising Performance
Recent changes in how Facebook advertising works have had a negative impact on how political campaigns have typically used the platform
2 min read