5 Steps for Troubleshooting Your Online Fundraising Program
Most of online fundraising is simply tactical and any candidate can build a successful online fundraising program.
2 min read
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Everything Campaigners Need To Know About Apple Mail Changes
Mail Privacy Protection will pre-fetch all images in an email, including the invisible pixels email marketing platforms use to measure an open.
1 min read
6 Ways to Use QR Codes to Bridge Offline Activity to Online Action for Your Campaign
More voters than ever before know how to use QR codes when they see them.
2 min read
9 Digital Marketing Statistics Every Campaigner Needs To Know
Email, social media, and the web are inseparable from modern campaigning.
1 min read
Create Winning Digital Content By Documenting Your Campaign Journey
The internet has made it possible for anyone to build a community around compelling content and voters expect the same from their politicians.
2 min read
The 5 Best CRMs for Political Campaigns
The right CRM for your political campaign is the one you and your team will actually use. The software is only as good as the data it retains.
2 min read
How to Write Campaign Issues Pages That Help Inform Voters
Rather than simply checking the box with a basic Issues page, savvy campaigns will think strategically about the value they can generate and capture with their issue and policy content.
2 min read
6 Digital Marketing Skills You Can Learn To Help Your Campaign Win
From websites and email to design and data, a lot of responsibilities fall under the digital heading.
2 min read
Creating a Winning About Page For Your Campaign Website
Your campaigns About page is the foundation of an effective website. It will attract more organic traffic than just about any other page including those you push on email, social media, and with ads.
1 min read
Choose The Right Equipment To Create Digital Campaign Content
With digital content, prolific beats perfect.
1 min read
How To Get The Most From Your Campaign Launch Video
Announcing your campaign is one of the only times youll be in control of timing. After that, its deadlines, breaking news, and your opponents setting the agenda.
2 min read
5 Steps To Create (And Get) Value On Twitter For Your Campaign
Twitter is an incredibly valuable tool for campaigns that use it well, but it rewards users that contribute rather than extract value. Follow these strategies for getting the most out of Twitter for your campaign.
2 min read